Website visitors are an impatient bunch. Instantly after landing on your page, a person’s eyes begin wandering around, subconsciously absorbing tidbits of information.
If a visitor does not immediately like what they see, they leave. Formatting your website content appropriately is essential to secure your visitors’ interest and getting them to come back.
Mastering this can be the difference between making a couple pennies a day with your website or hitting six figures by the end of the year.
The images below demonstrate the steps of morphing your blog or website text to appease visitors.
Step 0. Initial block of text.
Step 1: Paragraphs broken down into smaller pieces…
Step 2: Highlight important elements…
Step 3: Subheadings to create a flow…
Step 4: Bulleted and numbered lists instead of paragraph format…
Step 5 FINAL: Add visual elements and cut out non-essential text…
This last version is much more scannable. It doesn’t matter how good your content is, if no one reads it in the first place.
Tags: Web Design, Starting a blog, Formatting
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